At Gentle Reformation Jared Olivetti offers a formula that seeks to narrow the gap between communication practice and communication desired outcomes.

The formula is: Information + Inclusion = Importance & Involvement
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So before we start pointing fingers at congregation members for not showing up to work days or not “buying in” to the latest ministry, it may help to re-examine how well the leaders are informing and including in every possible way they can. Often, by examining and evolving in these areas, we will see involvement increase as people understand how valued they by their church family.

Read the rest of the explanation here.

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